Will The Real Me Please Stand Up

I’ve been feeling a bit flat this past week and suffering with a severe case of writers block. Although I haven’t posted much content here in the last few days, I have still been reading other lovely blogs and I’ve noticed that my favourite blogs all share the same trait; they all seem to have been written in a bid to capture the memories of family life – a sort of online diary. That is their “niche” I suppose.

I thought it would be mine too. This was kind of the reason I started my blog in the first place. I wanted to capture every single milky moment of maternity leave because I knew it would go by all too quickly. However, I found that once I started writing, I became a little side tracked and wondered off on many other tangents. Whilst that’s ok, I wanted to write this post to remind myself what I love about writing / blogging and why I do it.

As far back as I can remember, I have been keeping diaries and writing my own short stories. Occasionally, when  I get a few hours to myself (a rarity these days) I will dig out all of those old diaries and spend some time flicking through hilarious teenage anecdotes or the musings of my Mallory Towers obsessed (anyone else?!) seven year old self. I love reliving memories and I cherish my diaries now that I’m older and wiser.

Writing things down always helps me when I’m feeling confused or sad. In fact any extreme emotion, be it the need for a good old rant or the discovery of something wonderful will usually prompt me to put pen to paper or fingers to keyboard in this case. It’s no different now that I am a Mum of two, although having the time to write is definitely more of an issue now! I still love to write. It’s cathartic, it’s helpful, it centres me and it’s my happy place.

Like most people, I am a complex person. I like a wide variety of things. I hold many interests. I’m endlessly nosey and fascinated by other people and their lives. I’m not one to sit on the fence so strong opinions and ranting are where I’m at. I also love sharing things and places that I am passionate about. If you put this all together in a blog as I am doing, it doesn’t really seem to fit in niche as such. Following on from BML16 and the advice we were given, I have been scratching my head trying to wiggle myself into a niche in order to make my blog both readable and marketable. I can name a couple of niches that I could pigeon hole myself into but the truth is, I don’t want to. I find it limiting, a bit creatively stunting if you know what I mean?

So from now on I am going to include diary type entries of my family life. I might be the only one who wants to read about what we got up to at the weekend but that’s ok. I am going to continue to post reviews of things that I love, not because someone has sent it to me for free but because I want to. I will document our travels and share our experiences. Sometimes I may just have a good old whinge rant when something has annoyed the hell out of me. I will blog about blogging if I think I have something to share or help. I’m no beauty blogger but I might share a beauty tip or two if I’m particularly enamoured with something. You get the point. Basically I’m going to write about whatever is going on in my head and most importantly, something that I would want to read myself.

I would be lying if I said I don’t care how many people follow or read my blog because I do. I would love nothing more than for this blog to be success and a place that people come back to time and again. I’m completely open about wanting to make a career from blogging and vlogging. But despite all of that, I have to stay true to myself. I want this blog to be an extension of me. Me as a wife, me as a mother and most of all me as just me. I’m complicated, messy, sometimes stressy, sometimes a shit mother, sometimes a lovely one, often enthusiastic about things, utterly hopeless with any type of craft and always, always a writer. I don’t know what niche I fit into but from now on I’m going to give you it all here on A Mum Track Mind. The real me, the real Fi.



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  1. July 20, 2016 / 19:21

    Such an honest post Fi and I totally understand where you’re coming from. I have been (for want of another word) stressing about my niche since BML too…but I have found that maybe I don’t have a specific niche other than these experiences that I write about. Perhaps I’m winging it a little more than I should! I think this is wonderful to remind yourself why you started writing your blog and a little bloggers block is perfectly normal 🙂 I am a huge fan of your writing, so I say keep doing what you’re doing! Xx #tribe

    • Fi
      July 20, 2016 / 19:37

      I’m so glad I’m not the only one. There was a definite focus at BML16 wasn’t there! Thank you so much for your lovely comments 🙂 *Mwah!*
      Fi recently posted…Blogging Goals from July to DecemberMy Profile

  2. July 20, 2016 / 19:22

    I disagree that a blog needs a niche. You write it, fhTs niche enough! Do what makes you feel good. I think blogs from the heart are by far the most successful anyway

  3. July 20, 2016 / 19:24

    Yes! I am completely with you on this one. I can see the appeal in a niche and if I HAD to choose one I’d probably pick educational play, but I DON’T have to, so I’ll be writing recipes, reviews, or whatever else I flippin’ well please! #triballove

  4. July 20, 2016 / 19:24

    That’s what blogging is all about for me. Having an idea in your head that you get the urge to write about. Doesn’t matter what it’s about as long as you have a strong enough feeling about it that it comes across in the writing. Your niche should be you!! Your blog’s great by the way!
    James recently posted…I Do Like To Be Beside the SeasideMy Profile

    • Fi
      July 20, 2016 / 19:36

      Oh thanks so much! I totally agree – forcing myself to write “in niche” makes me not want to write so it sort of defeats the object I think!
      Fi recently posted…Introducing #mydarlingmemory for InstagramMy Profile

  5. Julia
    July 20, 2016 / 19:38

    Your blogs always make interesting reading & being true to oneself can only make them even more fascinating! Keep them coming!

  6. July 20, 2016 / 19:43

    A blog should be an area where you write about what you want to write about. It should come from the heart and your blog is great at capturing family life. Plus your vlogs too. Don’t worry too much about finding a nice, but you are the niche. I love reading your blog. And yes I remember Mallory Towers. Claire #triballove
    The Pramshed recently posted…The Partner’s View – Pears and Chocolate SauceMy Profile

    • Fi
      July 20, 2016 / 19:45

      Loved Mallory Towers and there was one at St Clare’s too I think?! Amazing. Anyway thank you for your lovely comment. It’s nice to see people don’t feel a blog should fit into a certain mould after all x
      Fi recently posted…Our Summer Bucket ListMy Profile

  7. July 20, 2016 / 20:52

    Well, surely that is what is all about so I’m glad you are going to be writing about things that you love and inspire you. Stay true to yourself and you will be happy, your readers will be happy and your blog will continue to grow X #triballove
    Pat – White camellias recently posted…Clever Bees Club review + giveawayMy Profile

  8. July 20, 2016 / 21:21

    I don’t think I have a niche either, unless it’s tongue-in-cheek rants about raising a baby/toddler. I’m a firm believer that your blog should never feel like work, so you should always write about the things that interest you and that you feel passionate about. Why blog otherwise?
    Squirmy Popple recently posted…The joys of toddler wearingMy Profile

  9. July 20, 2016 / 21:25

    A great post – really honest. I think it’s really important that you enjoy your blog and feel it represents you. It’s so easy to get caught-up in the numbers. But you’ve got a loyal following so they will continue to read whatever you write. Plus, if you write a variety of different posts then you are certain to appeal to more people. Enjoy giving yourself a little blogging break and your writers block will pass! #BloggerClubUK

  10. July 20, 2016 / 22:48

    Love this! Too right your blog should be exactly what you want it to be. You shouldn’t have to cram yourself into a niche or sell your soul to be successful. You are a talented writer and you are doing great. Just be who you are, true to yourself and everything else will fall into place #triballove
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  11. July 20, 2016 / 23:40

    I’ve said this before and I will say it again. Your blog is niche because YOU write it. There is only one you in this planet so there is your niche. I enjoy reading your blogs oh and loved Mallory Towers!! #BloggerClubUK

  12. July 21, 2016 / 09:04

    I think writing memories is a wonderful idea – blogging provides such a place for those memories to be stored. I’ve written many a post where I’ve shared that you think you remember everything from your children growing up but you don’t – it is the written word (as I found in a lost diary) which sparks all those memories – so write them down my lovely so you can enjoy in years to come xx
    justsayingmum.com recently posted…In With The Wrong CrowdMy Profile

  13. July 21, 2016 / 09:32

    This is a fabulous post, and I adore your blog, whatever it is that you write about. It’s so important to write down memories, I find it hugely therapeutic and writing is something that I have always done and enjoyed. I completely agree with being true to yourself, the one thing I refuse to do is sell my soul to make my blog a success, I write about whatever I want to write about and if people read it and like it, great. If not? Fine, this blog is for ME first and foremost, and for my children when they are older. Thanks for sharing, #BrilliantBlogPost
    laura dove recently posted…For Joseph, on your 10th birthday.My Profile

  14. July 21, 2016 / 11:29

    You are your niche hun, I write about everything, you voice is your niche xx

  15. July 21, 2016 / 11:44

    nicely put Fi. I was with you on worrying about a niche at first and then I just thought stuff it, its my blog, my space and ill write about what I want. I really enjoy writing and just creating my own thing. if people read and share, great. if not then that’s ok too. I’m not in it to make a career from it tbh -it’s my own little project and it makes me happy and that’s what matters to me. but we all have different goals and aspirations – I guess you have to be clear about what you want in your own mind 🙂 try not to stress it to much though and do what makes you happy as much as poss #brandnewday
    Emma recently posted…My Threenager – Toddler Tears and TantrumsMy Profile

  16. July 21, 2016 / 12:58

    Hi Fi – I think a lot of bloggers, myself included, struggle with the niche thing. To be honest I try not to worry about it as I don’t really want to limit my options when it comes to subjects to write about. I also think that you have to write FOR YOURSELF, once you start writing what you want other people to hear I feel like you lose authenticity – do you know what I mean? I couldn’t even tell you WHY I started blogging really, I mean I have no experience in writing and it takes up waaaaay too much time but if someone was to tell me I couldn’t do it anymore I’d really miss it. Keep on doing what you love and remember it’s YOUR blog to do with as you please 🙂 x #brillblogposts
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  17. July 21, 2016 / 15:04

    You know what? I love reading life updates, much more so than reviews or other things. After all, that’s when you really get to know the blogger. Definitely keep including them!
    Naomi recently posted…When your baby won’t wean…My Profile

  18. July 21, 2016 / 21:17

    This is a lovely post Fi. I think we worry too much about finding a “niche.” Mine was going to be being a single mother by choice, but that’s pretty narrow and there are other things I like to write about. Also, most of my readers are not single parents, so general parenting posts tend to go down better! #abrandnewday
    Single Mum Speaks recently posted…We Must Not Let The Media Tell Us What to ThinkMy Profile

  19. July 22, 2016 / 12:45

    I think a lot of people feel like you, I certainly did. I don’t have a niche, I just post whatever I like and some posts are more popular than others. At least if you post a bit about your life then people cantake interest in you as a person, a lot of people like that aspect of a blog 🙂
    Jenny recently posted…How to Look 24 Forever: Part 2My Profile

  20. July 22, 2016 / 20:34

    You keep doing what you’re doing lovely. I LOVE your posts – very readable and I also love that they are varied and diverse so no need to find a particular niche! I think you’ve set your ‘mission statement’ out with your different categories here and they work really well together. BTW I was a massive fan of Mallory Towers and St Clares and Trebizon and The Chalet School books… I was such a bookworm as a child…. Anyway….please don’t worry too much about the direction your blog is going… these things tend to be organic anyway don’t they? Do just try not to work toooo hard – I worry that you never give yourself a night off (based on your previous post about organising your blogging week – which was v helpful too) which may be contributing to this angst. xx
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    • Fi
      July 22, 2016 / 22:13

      Ah loved the Chalet School Books so so much! That really is a blast from the past! Thanks for your lovely comments, it means a lot 🙂 I will try to rest up a bit too xx
      Fi recently posted…Our Summer Bucket ListMy Profile

  21. July 22, 2016 / 21:48

    Such an honest post. Do not worry about your niche! I think it’ll come in time and will probably adapt. My “niche” has ever evolving and it occured to me the other day that I’d stopped writing out door type posts considering I spend all my time outside! Ever adapting! Thanks for linking up to #abrandnewday

  22. July 23, 2016 / 08:09

    I’m another one in the I don’t have a “niche” category, isn’t our niche that we don’t have a niche?! #fortheloveofBLOG
    Mum-Work-Repeat recently posted…I’ve found my H spot!My Profile

  23. July 23, 2016 / 08:18

    I think it’s a good thing not to worry about your niche. For me, the most important is to write about what I like or I am passionate about. I love the blog the way it is. Don’t worry about all these advices, otherwise you will be stuck and won’t love writing anymore #fortheloveofBLOG
    the frenchie mummy recently posted…When Mummy buys 1 pair of handcuffs for babyMy Profile

  24. July 23, 2016 / 08:21

    Well said. I think we all deviate from our niches even if we do have them. We’re all human and have lots of different interests and passions, and I can think of a few successful blogs, that don’t have just one particular niche. #fortheloveofBLOG
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  25. July 23, 2016 / 08:26

    I love this, it’s very honest. I think you are so right, and my blog helps me with my depression and my anxiety. It lets m see that I am not alone, and that other people feel the same, it’s definitely the best thing I have! I definitely don’t think you need to worry a niche, very few blogs have them because every aspect of life is exciting and bloggable! #forthrloveofblog

  26. July 23, 2016 / 08:34

    I think it’s best when a person writes what they feel they should write, without conforming to niches. Worrying so much about niches, stats, etc. really takes the fun out of writing in my opinion. Do what you feel is best for you, what you enjoy. #fortheloveofBLOG
    Sarah – Mum & Mor recently posted…5 Things I’d Change About My Labour And ChildbirthMy Profile

  27. July 23, 2016 / 08:43

    I think if you write about what you want to and what’s interesting to you , people will find it more engaging and real. I get the thing about niches but no point trying to wedge yourself into one of it doesn’t fit ! #fortheloveofblog

  28. July 23, 2016 / 09:00

    I think its important to write about what you want – not just what you think others want to read! #fortheloveofblog
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  29. July 23, 2016 / 09:12

    Write about it all. Anything and everything, so long as it’s what you want that’s your niche, you! That’s what we want to see. Ultimately you need to love what you’re writing about. #fortheloveofBLOG
    Briony recently posted…Feeling Calm #26My Profile

  30. July 23, 2016 / 09:17

    I did an online blogging course once and the first lesson was in finding your niche, which I get if you’ve got one, but if you just love writing and blogging and you want it to be record to look back on in years to come, a niche isn’t all that helpful! I started my blog in February because I couldn’t find anything about the first trimester of pregnancy which wasn’t from the NHS or a clinical website. I wanted real experiences and a friendly voice to tell me what was normal and what would happen next! So I’m all for being the real you and blogging about what you want because sometimes the best blogs are the ones where you feel like you’ve got to know a person and not just a niche part of them #fortheloveofBLOG

  31. July 23, 2016 / 09:23

    Whilst some bloggers have a niche and that’s great for them I don’t think a niche is really necessary. Purple often start out with a pregnancy or maternity focused blog and it grows naturally. Your readers grow with you as they relate to your experiences. Reading through the comments it’s obvious you are popular and have a steady readership- sometimes a niche helps some top focus their writing as they get overwhelmed with the ability to write anything, but for most it seems niche-less is the way to go and you’re piecing the way! #fortheloveofBLOG
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  32. The Tale of Mummyhood
    July 23, 2016 / 10:55

    This is such an honest post, straight from the heart. That’s what makes it so good, and what keeps people coming back for more! I think that writing about a bit of everything is a good thing, to have many interests and to document them paints a beautiful big picture of the real you!


  33. July 23, 2016 / 13:48

    Thank you for this, it’s reminded me why I started to blog. I’ve been side tracked writing humorous posts that I think will appeal to people and whilst I enjoy writing them I want a diary of our family life too. #fortheloveofBLOG

  34. July 23, 2016 / 15:18

    I think it’s so important that your blog is about you and that you write about what you like or are interested in. People are more likely to want to read it if it’s true and honest. #fortheloveofBLOG

  35. July 23, 2016 / 15:58

    Im only just starting out so i am still finding me feet in the blogging world. I think if you write from the heart and stay true to your message you can’t go wrong. My message is i haven’t a clue what i am doing in the crazy world of being a mum , but i am learning 1 mistake at a time . #fortheloveofBLOG

  36. July 23, 2016 / 16:26

    Write your little heart out about what you feel is right for you. I love being nosey into others lives it makes me feel normal knowing that others were woken at 5am by the baby and was running late on the school and forgot their little boys lunch. #fortheloveofblog
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  37. July 23, 2016 / 16:42

    I was going to write that you are your niche and then saw that Vicki had written exactly that! I really believe that to be true. People are enjoying hearing your voice – whatever it has to say. Some days it will be one thing and another day something completely different. This changeability is what makes us human and people want to hear that ‘real’ voice. Don’t change 🙂 Alison x #FortheloveofBLOG
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  38. July 23, 2016 / 17:53

    First of all, I LOVE Mallory Towers. Did you ever read The Naughtiest Girl In The School series too? Oh how I wanted to be sent away to boarding school! And secondly I completely agree with you about feeling pinned-down by the idea of the ‘niche’. I write for me because it makes me feel better, and I live reading about people who are experiencing similar things to me. Hope this piece proved cathartic in the writer’s block. #fortheloveofBLOG
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  39. July 23, 2016 / 18:13

    Fi there have been so many mentions about finding your blog niche recently, maybe from BML16, I am not sure as I wasn’t there. When I started I wanted to focus on the “teenage” side but I found very early on (and I am still very early on) that is just not enough. It is impossible to narrow everything down to one area. The magazines I love reading cover a variety of topics albeit under one umbrella and ultimately all the great mum blogs, of which you are clearly one, do that. Being a mum is the niche if you like but you are still a woman with interests and opinions and your blog gives credit to all of those things. Carry on doing what you are doing. #fortheloveofBLOG
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  40. July 23, 2016 / 20:17

    I definitely thinks every blogger gets writers block now and again, and every blogger questions if what they write is appealing to the right people – as you say, fit into some kind of niche. However, I honestly love blogs that are written for the blogger – I love reading about the real lives of people/families, I love to read reviews of stuff that you actually use, rather than just freebies, I love to read about family days out – I think posts flow better when they’re written from the heart rather than forced. I definitely come under the category of “writing whatever I want, whenever I want” and the only other category I fit into is “mum”. I hope you get your blogging mojo back! #fortheloveofBLOG

  41. July 23, 2016 / 21:41

    Your niche is “being yourself” and you know that’s not a bad niche to have at all, people appreciate your honesty and it is respected #FortheLoveofBlog x

  42. July 23, 2016 / 23:09

    I totally agree that you should write about whatever you fancy, be it parenting or beauty or whatever. I try not to get to caught up on finding a niche, I just write about lots of different things and hope someone out there enjoys reading it. I love reading your blog so o say keep doing what you’re doing xx #fortheloveofBLOG
    wendy recently posted…Pregnancy milestone cards from BabybloomsMy Profile

  43. July 24, 2016 / 08:43

    I’ve always resisted the niche! But lately I’ve noticed that my posts are definitely falling far more into the ‘capturing family life’ area, which is what I intended it to be when I started out. But I still agree with you – if something comes up that I want to post about, I’ll do it – that’s why I started a blog in the first place! I love reading blogs with a bit of variety. #fortheloveof BLOG

  44. July 24, 2016 / 11:05

    I think your niche is what comes out of your heart and mind and so long as that comes out in your blog in whatever form it may be then you have a niche! I also think that we are always improving on our niches so it’s lovely that we are witnessing that exact thing as you plan to do it. Thanks for linking up to #coolmumclub lovely xx

  45. July 24, 2016 / 16:05

    I think we all go through this from time to time. My blog has evolved into whatever I feel like talking about, sometimes its parenting, sometimes how my view of things have changes since becoming a parent. You need to follow your muse, wherever it takes you #fortheloveofblog

  46. July 25, 2016 / 23:42

    Niche Smiche! You know I’ve had my own niche wobble lately too Fi! I think BMLs gave us all a lot to think about but I did feel much better after being reassured by fellow bloggers that you have to be true to yourself and YOU are your niche. The key is to write engaging content. In life we are told that if we spend our time trying to be something we are not or try and emulate someone else, who else is going to be us? There is only one mumtrackmind…And it you try and be something you are not then not only would it be soul destroying but folks wouldn’t connect. You are a great writer and you shouldn#t be pidgeonholed. Just be yourself….Field Of Dreams variation….If you write it, they will come!!!

    I love that you have kept all of your diaries! I wish I had written more of them to look back on now. #FortheloveofBlog

  47. July 26, 2016 / 09:37

    How easy is it to put a parenting blog into a niche though. We’re parents and like our blogs we have a million arms and a million thoughts. You cant put parenting into a niche so why should we attempt to put our blogs into a tight cute little corner that we don’t move out of? The best advice I’ve heard about blogging so far is to remember why you want to blog. Like you I’m hoping to make a career out of my blog and I’m working damn hard at making my blog work. If we stuck ourselves in a niche are we bring true to ourselves and our blog? Sorry I’m rambling, but I agree with everything you’ve said in your post #fortheloveofblog

  48. July 26, 2016 / 21:37

    Oh I have been thinking so much about the pis lately. I think I am I. A very similar place, I don’t have a niche and have been wondering whether I should. Like you I blog about all sorts, from family life, to the home, travel, sporadic topics that make me think. I am starting to realise that my blog is mine and it can be about whatever I want it to be so I intend to carry on as I’m doing, much like you lovey. So keep going and keep enjoying xx #fortheloveofblog
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  49. July 27, 2016 / 09:45

    Lovely post, really honest, thank you for sharing. I for one am looking forward to reading all about your family adventures! #fortheloveofblog

  50. July 28, 2016 / 15:14

    A great post and I completely agree with you. I think each of us has our own style, thoughts, voice, and that’s what makes each blog unique and interesting, which is what keeps people reading. If we try to fit ourselves artificially into a niche, then we lose that individuality. Stay true to yourself and what you enjoy writing about! #fortheloveofBLOG
    Mummy and the Mexicans recently posted…Potty Training Diary: Days 6, 7 & 8My Profile

  51. August 1, 2016 / 10:02

    I don’t have a niche and I’m long past worrying about it. I write what I want to write when I want to write it. I would like people to read of course but I also want ot make sure I am happy with what I write. I have so many posts that I start and will only stay in drafts as they aren’t right, but I just needed to write
    Tracey Bowden recently posted…When To Use A PayDay Loan?My Profile

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